Lincoln Vehicle Solutions: digital health score 65/100

As part of the Finance Broker Digital Audit, we assessed Lincoln Vehicle Solutions (lincolnvehiclesolutions.co.uk) alongside 216 UK finance brokers, using public information only. Lincoln Vehicle Solutions earned a digital health score of 65 out of 100, which places it in the middle of the pack and 102nd of 206. Set against peers, the score lands in line with the sector median of 65. Where Lincoln Vehicle Solutions does best is measurement: 60 out of 100, ahead of the 43 broker average. The clearest opportunity is mobile speed, at 42 against a 55 average, where a focused fix would lift the overall score most.

Mobile speed: 42 out of 100, 13 points below the 55 broker average. That covers how fast the site feels on a phone. For measurement, 60 out of 100 is comfortably above the 43 average: whether the firm can see what is working. Accessibility scored 89, 4 points above the 85 average, covering being usable for everyone, an Equality Act duty. On findability, Lincoln Vehicle Solutions scored 80, level with the 80 average (showing up and making sense to Google). A prioritised, page-by-page view for Lincoln Vehicle Solutions is in the free report.