Seamless lender connectivity
for loan aggregators
Loan marketplaces and aggregators need a slick handoff between lead and lender. Credit Canary makes that seamless by:
Aggregators face friction at every handoff
Lead acquisition is expensive.
Slow lender onboarding
New lenders take weeks to integrate. Manual processes, bespoke requirements, and no standardised connection.
Poor conversion rates
Leads arrive at clunky lender journeys with re-keying and drop-offs. Industry average conversion sits below 15%.
Fragmented reporting
Every lender reports differently.
End-to-end marketplace infrastructure
Credit Canary connects every stage of the aggregator-to-lender journey.
Product management
All lender products, pricing tiers, and lending rules held centrally. Full product management with risk-based pricing.
Optimised rules engine
Filters and rules optimised for each lender to ensure the best lending outcome.
Instant decisioning
Real-time API decisioning against full lender criteria. Only qualified leads reach lenders.
Whitelabel lending journeys
Pre-filled, simplified application forms with enhanced experiences like pre-decision contracts.
Underwriting tooling
Lenders get access to underwriting tools connected to their systems, enabling fast auto-decisioning without leaving their.
Automated reporting
All reporting managed back to you for streamlined billing. Track lender performance, conversion rates, and lead quality.
Where marketplaces drive growth
From onboarding new lenders instantly to scaling traffic sources with confidence, these are the scenarios where Credit Canary.
Scale your lender panel
Add new lenders to your panel without bespoke integrations.
Boost conversion rates
Replace clunky lender journeys with optimised, whitelabel experiences.
Drive seamless growth
Growth via marketplace channels becomes seamless. Lender products, rules, and pricing are all managed centrally.
Automate billing & reporting
Stop reconciling spreadsheets.
Transforming conversion rates for ChooseWisely.
Credit Canary has partnered with ChooseWisely to deliver seamless lender connectivity.
By managing the full handoff — from product rules and decisioning through to optimised lending journeys and automated reporting.
What Credit Canary delivers
Conversion rates transformed
From sub-15% to over 80% with pre-filled, simplified forms and enhanced lending experiences.
Strong growth delivery
Working closely with internal teams to deliver consistent growth across the lender panel.
Effective rulesets & decisioning
Saving time by focusing only on leads that match full lender criteria — no wasted effort.
Automated reporting & billing
Streamlined management with automated reporting — no manual reconciliation needed.
A growing network of aggregators and lenders
We're actively speaking with the market to source new aggregator partnerships.
Active market sourcing
Continuously engaging with new marketplaces, price comparison sites, and loan aggregators across the UK.
Expanding pipeline
New aggregator partnerships in various stages of integration — growing the volume and diversity of lead sources.
Seamless onboarding
Standardised integration means new sources go live in days, not months. Scale your panel without scaling your ops team.
Built for marketplaces.
Deployed on your terms.
Whether you need a fast API integration or a white-glove platform onboarding.
Talk to our team
Ready to transform your
marketplace performance?
Credit Canary makes the handoff between aggregator and lender seamless.