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Transforming credit for financial peace of mind

Our mission is to create a world where customers never miss a payment as they seamlessly navigate life's changes.

We provide unrivalled insights into future finances, empowering lenders to proactively guide customers, preventing missed payments before they strain relationships.

How are WE addressing it?

We’re pioneering better outcomes 

These hypotheses guide everything we do today and will continue to serve as the pillars of our approach long-term.


By monitoring a customer’s holistic financial and engagement footprint, we can accurately predict their net monthly surplus and non-payment risk.



A customers' net monthly surplus can be used to deliver hyper-personalized digital solutions to ensure the customer never misses a payment.



With proactive, tailored outreach throughout the lifecycle of a credit product, customer engagement can be sustained over time.

Who are we?

We’re a strong team with shared passion and ability to execute within financial services

Jim Fell headshot

Jim Fell

CEO & Co-Founder

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Shaun Adams headshot

Shaun Adams

COO & Co-Founder

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Andrew Duncan headshot

Andrew Duncan

CTO & Co-Founder

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Ben Ecroyd headshot

Ben Ecroyd


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Liam Robertshaw headshot

Liam Robertshaw

Analytics Lead

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Matthew Bycroft Headshot

Matt Bycroft

Data Analyst

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Kieran Abbott Headshot

Kieran Abbott

Product Designer

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Sarah Touzani Headshot

Sarah Touzani

Advisor, ex-COO, Credit Spring

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Alex Eventon Headshot

Alex Eventon

Board Observer

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find us

We’re a remote company with an office in Cardiff

Credit Canary HQ map

Credit Canary HQ
Tramshed Tech
Pendyris St
Cardiff CF11 6BH

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What we believe in

Life's too short!

Our commitment is to build the best possible business we are passionate about working for and believe others will be too.

Rather than values, we have three key strategic pillars to guide our decisions, measure progress, and remain committed to our vision. 

Building a Diverse, Skilled Team

By monitoring a customer’s holistic financial and engagement footprint, we can accurately predict their net monthly surplus and non-payment risk.


Clear Direction and Focus

Setting focused short, medium, and long-term objectives and optimising processes to maximise progress.


Upholding Our Culture

Maintaining our guiding principles and promptly addressing issues that could undermine our future success.

Engage with our product roadmap

Join our growing team

We’re always on the lookout for passionate game changers to work with us to prevent missed credit repayments. If you share our drive to empower people financially, get in touch!

Schedule an Appointment
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trusted by

Our Partners

We’re proud to be supported by a growing group of exceptional partners, committed to our mission to make credit better, starting with the elimination of missed payment misery.


Robust, Scalable and Secure

At Credit Canary, information security is a top priority. Our highly experienced team adheres to ISO 27001 & GDPR standards as we work toward certification. All data is encrypted and transferred securely.

ISO27001 Compliant

(Pending Certification) 

SOC 2 Compliant

(Pending Certification)

GDPR Compliant

(Pending Certification) 

ICO Registration