Funding Options (Tide): digital health score 61/100

As part of the Finance Broker Digital Audit, we assessed Funding Options (Tide) (fundingoptions.com) alongside 216 UK finance brokers, using public information only. Funding Options (Tide) earned a digital health score of 61 out of 100, which places it in the middle of the pack and 134th of 206. Set against peers, the score lands 4 points below the sector median of 65. Where Funding Options (Tide) does best is findability: 86 out of 100, a touch above the 80 broker average. The clearest opportunity is measurement, at 25 against a 43 average, where a focused fix would lift the overall score most.

Accessibility scored 88, 3 points above the 85 average, covering being usable for everyone, an Equality Act duty. On findability, Funding Options (Tide) scored 86, just above the 80 average (showing up and making sense to Google). Mobile speed: 51 out of 100, 4 points below the 55 broker average. That covers how fast the site feels on a phone. For measurement, 25 out of 100 is below the 43 average: whether the firm can see what is working. A prioritised, page-by-page view for Funding Options (Tide) is in the free report.