Forward Asset Finance Ltd: digital health score 70/100

As part of the Finance Broker Digital Audit, we assessed Forward Asset Finance Ltd (forwardassetfinance.co.uk) alongside 216 UK finance brokers, using public information only. Forward Asset Finance Ltd earned a digital health score of 70 out of 100, which places it in the top third of the sector and 45th of 206. Set against peers, the score lands 5 points above the sector median of 65. Where Forward Asset Finance Ltd does best is measurement: 60 out of 100, ahead of the 43 broker average. The clearest opportunity is mobile speed, at 52 against a 55 average, where a focused fix would lift the overall score most.

Findability: 86 out of 100, 6 points above the 80 broker average. That covers showing up and making sense to Google. For mobile speed, 52 out of 100 is a little below the 55 average: how fast the site feels on a phone. Measurement scored 60, 17 points above the 43 average, covering whether the firm can see what is working. On accessibility, Forward Asset Finance Ltd scored 92, just above the 85 average (being usable for everyone, an Equality Act duty). A prioritised, page-by-page view for Forward Asset Finance Ltd is in the free report.