BM Samuels: digital health score 60/100

We reviewed BM Samuels (bmsamuels.com) for the Specialist Lending Digital Audit, Credit Canary’s independent study of 77 UK specialist lenders built only from public information. BM Samuels’s digital health score is 60 out of 100: the bottom third of the sector, and 59th of 76 overall. Measured across the set, BM Samuels is 6 points below the sector median of 66. Its strongest area is mobile speed, at 77 out of 100, ahead of the 58 specialist lender average, so how fast the site feels on a phone is already working. The biggest gain is in measurement: 0 against the 45 average, and the quickest way to climb the table.

Findability scored 77, 5 points below the 82 average, covering showing up and making sense to Google. On mobile speed, BM Samuels scored 77, comfortably above the 58 average (how fast the site feels on a phone). Measurement: 0 out of 100, 45 points below the 45 specialist lender average. That covers whether the firm can see what is working. For accessibility, 93 out of 100 is just above the 90 average: being usable for everyone, an Equality Act duty. The full breakdown, with the exact pages we tested and the fixes that would help BM Samuels most, is in the free report.