South West Investment Group (SWIG Finance): digital health score 71/100

As part of the SME Lender Digital Audit, we assessed South West Investment Group (SWIG Finance) (swigfinance.co.uk) alongside 104 UK SME lenders, using public information only. South West Investment Group (SWIG Finance) earned a digital health score of 71 out of 100, which places it in the middle of the pack and 34th of 94. Set against peers, the score lands in line with the sector median of 69. Where South West Investment Group (SWIG Finance) does best is mobile speed: 67 out of 100, ahead of the 57 SME lender average. The clearest opportunity is measurement, at 45 against a 51 average, where a focused fix would lift the overall score most.

On findability, South West Investment Group (SWIG Finance) scored 88, just above the 81 average (showing up and making sense to Google). Mobile speed: 67 out of 100, 10 points above the 57 SME lender average. That covers how fast the site feels on a phone. For measurement, 45 out of 100 is a little below the 51 average: whether the firm can see what is working. Accessibility scored 87, level with the 87 average, covering being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for South West Investment Group (SWIG Finance) is in the free report.