SME Lender Digital Audit

Hydr: digital health score 76/100

Hydr sits in top third of UK SME lenders, ranked 12th of 94 on our independent review of public digital signals.

Digital health score
76/100
Top thirdRanked 12th of 94

The sector median is 69/100. Scores come only from public information, collected October 2026 for the SME Lender Digital Audit.

Scorecard

Four areas, each scored 0 to 100 against the SME lender average. Higher is healthier.

Findability
86/100avg 81
showing up and making sense to Google
Mobile speed
64/100avg 57
how fast the site feels on a phone
Measurement
80/100avg 51
whether the firm can see what is working
Accessibility
73/100avg 87
being usable for everyone, an Equality Act duty

What we found for Hydr

As part of the SME Lender Digital Audit, we assessed Hydr (hydr.co.uk) alongside 104 UK SME lenders, using public information only. Hydr earned a digital health score of 76 out of 100, which places it in the top third of the sector and 12th of 94. Set against peers, the score lands 7 points above the sector median of 69. Where Hydr does best is measurement: 80 out of 100, well ahead of the 51 SME lender average. The clearest opportunity is accessibility, at 73 against a 87 average, where a focused fix would lift the overall score most.

For findability, 86 out of 100 is just above the 81 average: showing up and making sense to Google. Mobile speed scored 64, 7 points above the 57 average, covering how fast the site feels on a phone. On measurement, Hydr scored 80, comfortably above the 51 average (whether the firm can see what is working). Accessibility: 73 out of 100, 14 points below the 87 SME lender average. That covers being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for Hydr is in the free report.

Strength
Measurement 80/100

Well ahead of the 51 average.

Biggest opportunity
Accessibility 73/100

Against a 87 SME lender average.

See also: The State of UK SME Lending Digital 2026 · all SME lenders

Get Hydr’s full report

The free personalised report shows every page we tested, how Hydr compares across all 94 assessed SME lenders, and a prioritised list of what to fix first.

Get the full report