BNP Paribas Personal Finance: digital health score 66/100

We reviewed BNP Paribas Personal Finance (bnpparibas-pf.co.uk) for the Consumer Lending Digital Audit, Credit Canary’s independent study of 34 UK consumer lenders built only from public information. BNP Paribas Personal Finance’s digital health score is 66 out of 100: the middle of the pack, and 18th of 31 overall. Measured across the set, BNP Paribas Personal Finance is in line with the sector median of 68. Its strongest area is mobile speed, at 69 out of 100, ahead of the 60 consumer lender average, so how fast the site feels on a phone is already working. The biggest gain is in findability: 65 against the 79 average, and the quickest way to climb the table.

Mobile speed scored 69, 9 points above the 60 average, covering how fast the site feels on a phone. On measurement, BNP Paribas Personal Finance scored 50, a little below the 54 average (whether the firm can see what is working). Accessibility: 89 out of 100, 1 point below the 90 consumer lender average. That covers being usable for everyone, an Equality Act duty. For findability, 65 out of 100 is below the 79 average: showing up and making sense to Google. The full breakdown, with the exact pages we tested and the fixes that would help BNP Paribas Personal Finance most, is in the free report.