Switch Car Rental: digital health score 59/100

As part of the Car Finance Digital Audit, we assessed Switch Car Rental (switchcarrental.co.uk) alongside 459 UK car finance and leasing providers, using public information only. Switch Car Rental earned a digital health score of 59 out of 100, which places it in the bottom third of the sector and 341st of 428. Set against peers, the score lands 6 points below the sector median of 65. Where Switch Car Rental does best is measurement: 55 out of 100, ahead of the 47 car finance provider average. The clearest opportunity is mobile speed, at 31 against a 55 average, where a focused fix would lift the overall score most.

Findability scored 76, 4 points below the 80 average, covering showing up and making sense to Google. On mobile speed, Switch Car Rental scored 31, below the 55 average (how fast the site feels on a phone). Measurement: 55 out of 100, 8 points above the 47 car finance provider average. That covers whether the firm can see what is working. For accessibility, 86 out of 100 is just above the 85 average: being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for Switch Car Rental is in the free report.