Smarthire Vehicle Rental: digital health score 66/100

We reviewed Smarthire Vehicle Rental (smarthirevehiclerental.co.uk) for the Car Finance Digital Audit, Credit Canary’s independent study of 459 UK car finance and leasing providers built only from public information. Smarthire Vehicle Rental’s digital health score is 66 out of 100: the middle of the pack, and 208th of 428 overall. Measured across the set, Smarthire Vehicle Rental is in line with the sector median of 65. Its strongest area is mobile speed, at 71 out of 100, ahead of the 55 car finance provider average, so how fast the site feels on a phone is already working. The biggest gain is in findability: 70 against the 80 average, and the quickest way to climb the table.

On findability, Smarthire Vehicle Rental scored 70, below the 80 average (showing up and making sense to Google). Mobile speed: 71 out of 100, 16 points above the 55 car finance provider average. That covers how fast the site feels on a phone. For measurement, 45 out of 100 is a little below the 47 average: whether the firm can see what is working. Accessibility scored 83, 2 points below the 85 average, covering being usable for everyone, an Equality Act duty. The full breakdown, with the exact pages we tested and the fixes that would help Smarthire Vehicle Rental most, is in the free report.