Smart Platform Rental Ltd: digital health score 70/100

Smart Platform Rental Ltd (smartplatforms.co.uk) is one of 459 UK car finance and leasing providers in the Car Finance Digital Audit, our independent review of public digital signals. That work gives Smart Platform Rental Ltd a digital health score of 70 out of 100, 129th of 428 and in the top third of the sector. That is 5 points above the sector median of 65. Smart Platform Rental Ltd is strongest on findability (88 out of 100), ahead of the 80 average: showing up and making sense to Google. Smart Platform Rental Ltd has most to gain on measurement (50 versus a 47 average), where small changes move the score.

For findability, 88 out of 100 is comfortably above the 80 average: showing up and making sense to Google. Mobile speed scored 59, 4 points above the 55 average, covering how fast the site feels on a phone. On measurement, Smart Platform Rental Ltd scored 50, just above the 47 average (whether the firm can see what is working). Accessibility: 91 out of 100, 6 points above the 85 car finance provider average. That covers being usable for everyone, an Equality Act duty. Smart Platform Rental Ltd’s free report lists every page tested and a prioritised set of fixes.