Shelbourne Motors (Newry SVRgo 2406): digital health score 58/100

As part of the Car Finance Digital Audit, we assessed Shelbourne Motors (Newry SVRgo 2406) (shelbournemotors.com) alongside 459 UK car finance and leasing providers, using public information only. Shelbourne Motors (Newry SVRgo 2406) earned a digital health score of 58 out of 100, which places it in the bottom third of the sector and 355th of 428. Set against peers, the score lands 7 points below the sector median of 65. Where Shelbourne Motors (Newry SVRgo 2406) does best is measurement: 70 out of 100, well ahead of the 47 car finance provider average. The clearest opportunity is mobile speed, at 13 against a 55 average, where a focused fix would lift the overall score most.

For findability, 83 out of 100 is just above the 80 average: showing up and making sense to Google. Mobile speed scored 13, 42 points below the 55 average, covering how fast the site feels on a phone. On measurement, Shelbourne Motors (Newry SVRgo 2406) scored 70, comfortably above the 47 average (whether the firm can see what is working). Accessibility: 81 out of 100, 4 points below the 85 car finance provider average. That covers being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for Shelbourne Motors (Newry SVRgo 2406) is in the free report.