Peacock's Vehicle hire: digital health score 59/100

As part of the Car Finance Digital Audit, we assessed Peacock's Vehicle hire (peacocksvehiclehire.com) alongside 459 UK car finance and leasing providers, using public information only. Peacock's Vehicle hire earned a digital health score of 59 out of 100, which places it in the bottom third of the sector and 331st of 428. Set against peers, the score lands 6 points below the sector median of 65. Where Peacock's Vehicle hire does best is mobile speed: 69 out of 100, ahead of the 55 car finance provider average. The clearest opportunity is findability, at 62 against a 80 average, where a focused fix would lift the overall score most.

Findability scored 62, 18 points below the 80 average, covering showing up and making sense to Google. On mobile speed, Peacock's Vehicle hire scored 69, comfortably above the 55 average (how fast the site feels on a phone). Measurement: 30 out of 100, 17 points below the 47 car finance provider average. That covers whether the firm can see what is working. For accessibility, 79 out of 100 is a little below the 85 average: being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for Peacock's Vehicle hire is in the free report.