KDM Hire Ltd: digital health score 63/100

As part of the Car Finance Digital Audit, we assessed KDM Hire Ltd (allroadrental.com) alongside 459 UK car finance and leasing providers, using public information only. KDM Hire Ltd earned a digital health score of 63 out of 100, which places it in the middle of the pack and 253rd of 428. Set against peers, the score lands in line with the sector median of 65. Where KDM Hire Ltd does best is measurement: 70 out of 100, well ahead of the 47 car finance provider average. The clearest opportunity is mobile speed, at 32 against a 55 average, where a focused fix would lift the overall score most.

Findability scored 78, 2 points below the 80 average, covering showing up and making sense to Google. On mobile speed, KDM Hire Ltd scored 32, below the 55 average (how fast the site feels on a phone). Measurement: 70 out of 100, 23 points above the 47 car finance provider average. That covers whether the firm can see what is working. For accessibility, 84 out of 100 is level with the 85 average: being usable for everyone, an Equality Act duty. A prioritised, page-by-page view for KDM Hire Ltd is in the free report.