GBV Rentals: digital health score 55/100

GBV Rentals (gbvrentals.co.uk) is one of 459 UK car finance and leasing providers in the Car Finance Digital Audit, our independent review of public digital signals. That work gives GBV Rentals a digital health score of 55 out of 100, 385th of 428 and in the bottom third of the sector. That is 10 points below the sector median of 65. GBV Rentals is strongest on findability (88 out of 100), ahead of the 80 average: showing up and making sense to Google. GBV Rentals has most to gain on mobile speed (25 versus a 55 average), where small changes move the score.

For findability, 88 out of 100 is comfortably above the 80 average: showing up and making sense to Google. Mobile speed scored 25, 30 points below the 55 average, covering how fast the site feels on a phone. On measurement, GBV Rentals scored 30, below the 47 average (whether the firm can see what is working). Accessibility: 92 out of 100, 7 points above the 85 car finance provider average. That covers being usable for everyone, an Equality Act duty. GBV Rentals’s free report lists every page tested and a prioritised set of fixes.