Europcar Group UK Ltd: digital health score 65/100

Europcar Group UK Ltd (europcar.com) is one of 459 UK car finance and leasing providers in the Car Finance Digital Audit, our independent review of public digital signals. That work gives Europcar Group UK Ltd a digital health score of 65 out of 100, 224th of 428 and in the middle of the pack. That is in line with the sector median of 65. Europcar Group UK Ltd is strongest on mobile speed (99 out of 100), well ahead of the 55 average: how fast the site feels on a phone. Europcar Group UK Ltd has most to gain on measurement (25 versus a 47 average), where small changes move the score.

Accessibility scored 73, 12 points below the 85 average, covering being usable for everyone, an Equality Act duty. On findability, Europcar Group UK Ltd scored 60, below the 80 average (showing up and making sense to Google). Mobile speed: 99 out of 100, 44 points above the 55 car finance provider average. That covers how fast the site feels on a phone. For measurement, 25 out of 100 is below the 47 average: whether the firm can see what is working. Europcar Group UK Ltd’s free report lists every page tested and a prioritised set of fixes.