DAF Trucks Ltd: digital health score 68/100

We reviewed DAF Trucks Ltd (daf.co.uk) for the Car Finance Digital Audit, Credit Canary’s independent study of 459 UK car finance and leasing providers built only from public information. DAF Trucks Ltd’s digital health score is 68 out of 100: the middle of the pack, and 164th of 428 overall. Measured across the set, DAF Trucks Ltd is 3 points above the sector median of 65. Its strongest area is measurement, at 85 out of 100, well ahead of the 47 car finance provider average, so whether the firm can see what is working is already working. The biggest gain is in mobile speed: 26 against the 55 average, and the quickest way to climb the table.

For findability, 83 out of 100 is just above the 80 average: showing up and making sense to Google. Mobile speed scored 26, 29 points below the 55 average, covering how fast the site feels on a phone. On measurement, DAF Trucks Ltd scored 85, comfortably above the 47 average (whether the firm can see what is working). Accessibility: 92 out of 100, 7 points above the 85 car finance provider average. That covers being usable for everyone, an Equality Act duty. The full breakdown, with the exact pages we tested and the fixes that would help DAF Trucks Ltd most, is in the free report.